Calculator

Visibility
Forecast

Estimate monthly reach and campaign scale using your package tier and media spend.

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See your potential monthly visibility

Pick a tier (content subscription is fixed) and enter your media spend. We estimate paid + organic impressions based on platform CPMs and posting volume.

Creative efficiency: 1.00×

Fixed monthly fee for your chosen tier.

Ad spend on TikTok, Instagram, YouTube, etc.

Total monthly budget: £2,000

Advanced: Platform mix & assumptions

Baseline per post (blend across platforms). Multiplied by posts/month.

A simple multiplier for strong hooks/visuals. 20% is conservative.

Notes: CPMs vary by audience/season. This tool gives directional estimates only.
—total estimated impressions

= Paid impressions (from media spend) + Organic impressions (from posting volume and assumptions).

—paid impressions

Media spend: — • Blended CPM: —
Creative efficiency (1.00×) → Effective CPM: —

—organic impressions

Posts/mo: — • avg/post: —

Summary
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